Logistics

ROAR on the Move: Growth and Success Drives Need for New Headquarters

By December 2025February 11th, 2026No Comments2 min read

In September, ROAR announced plans to relocate its headquarters to 1120 Niagara Street, just south of Rich’s WHQ campus, within the next 12 to 18 months. Having outgrown their existing location, the move is a reflection of ROAR’s overwhelming success and rapid growth post pandemic. The relocation will see ROAR take over the historic 32,000 square-foot Oliver Gear building, originally established in 1892. The building has ample space for ROAR’s growing team and the hip, trendy vibe that Bob Rich III was seeking to complement ROAR’s dynamic culture. The renovation will preserve the building’s character while introducing modern amenities.

Currently, the team is fine-tuning office designs while architects and construction partners work to secure permits and sub-contractors. The new space will accommodate ROAR’s existing workforce of 90 associates, with room to double operations and customer support functions, supporting future growth across dispatch, operations, and customer service. The project represents a significant investment in ROAR’s continued expansion and Rich’s commitment to the Niagara Street neighborhood. Stay tuned for updates as the transformation takes shape and the countdown to move-in begins.